Our Journey began with a vision

Cloth Lifestyle Boutique is a fashion sanctuary born in 2011 and curated by the founder Kate Gibson. At Cloth, we are the vanguard of style, housing a meticulously curated collection that seamlessly weaves together the best of Australian and international designers, setting the tone for fashion innovation. 

Our journey began with a vision to provide Australians and New Zealanders with high-quality, ready-to-wear pieces that effortlessly find a permanent place in your wardrobe. 

Cloth is a testament to Kate's distinctive fashion sensibility and forward-thinking mindset, transforming it into the thriving fashion powerhouse it is today.  

Nestled in the picturesque town of Launceston, Tasmania, Cloth's flagship store embodies the essence of the region- rich culinary experiences, exquisite wines, and groundbreaking fashion. As we continue to grow within the retail landscape, our commitment to the core values upon which Cloth was built remains unwavering.